Cocktails

Boosting Restaurant Sales in the Slow Q1: Five Effective Strategies

The first quarter of the year can be a challenging period for restaurants, often characterized by a lull in customer traffic and reduced sales. Factors like post-holiday spending fatigue, harsh weather conditions, and New Year’s resolutions to save money or eat healthier contribute to this slump. However, there are proactive measures that restaurants can take

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The Fall Classic

The Fall Classic is a perfect cocktail to serve when hosting for the holidays, bursting with the warm flavors of the season. Martinelli’s Sparkling Cider was a staple of our family holiday gatherings, served at the kid’s table while the grown-ups sipped Champagne. Named for our love of baseball, this easy-drinking crowd-pleaser can be sized

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Elevating Your Cocktail Program Above a Sea of Competition

In dark basements, bright garden restaurants, hotel lobbies, food courts, and all spaces in between; great cocktail programs are popping up everywhere. Everyone is getting into the cocktail business, and many are becoming particularly good at it. This phenomenon is making it harder than ever to rise to the top and gain notice for a

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coffee cocktail

Sipping Your Dessert: How to Create the Ultimate Sweet Winter Drink

We seem to be going back and forth lately on what to serve for dessert. Some restaurants are completely ignoring the “clean eating” healthy food movement and continue to serve massive sundaes, towering slices of cake and thick, delicious milkshakes. Others are completely on board and opting for healthier alternatives like fruit bowls, light mousses,

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